“3 Ways to Stand Out in a Competitive B-School Applicant Pool” (Stacy Blackman, “US News & World Report’)

In “3 Ways to Stand Out in a Competitive B-School Applicant Pool,” Stacy Blackman gives several excellent pointers for writing successful application essays for top business schools. Most of the applicants whose essays I revise have succumbed to the fatal flaw of trying too hard to impress the admissions officer. Don’t be afraid to let your personality shine through. Ms. Blackman suggests making a “brag sheet” in which you brainstorm your accomplishments and strengths. The easiest way to do this is to talk with a trusted friend about what you have accomplished and what you dream of doing after earning your MBA. Record this conversation so you can let your ideas flow freely. As you write your essays, make sure that each one conveys your core values. The reader should know what matters to you and why. While other applicants may share your background, goals and strengths, try to forget about them for now and write essays that share your authentic self.

To read Ms. Blackman’s article, visit: http://www.usnews.com/education/blogs/MBA-admissions-strictly-business/2013/03/01/3-ways-to-stand-out-in-a-competitive-b-school-applicant-pool#comments

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